Key themes: Māori mythology to frame adventure rides and theme park; Māui Pōtiki (youngest sibling): Mahuika, Hine-nui-te-pō, Tama-nui-te-rā. Battle boredom, entertainment, preventing trouble, playing on a unique story, overcoming fears/building courage, history, Māori driven (stories, myths, waka, gods, legends), colourful, fun, thrill seeking, different, food, learning, sounds (Māori, noise, voices).
“It's based on Maui and Poutiki is the youngest of the family. It refers to NZ, the Māori and the North Island cos this is more fun and has Māori culture. Rainbows End has rides you could go on in the Gold Coast or other places like that but this is unique and tells a story”